James Lewis

Recent sociological studies have lead to a firm conclusion that in line with the traditional social stratification system, people are known by the various socializing institutions that models and describes them; these includes among other things, professional groups, religious confessions, political blocs and a host of others. Members of the various social institutions share some common characteristics, interests, passions and values.
It is against this background that my essay will be built on the foundational premise of the former institution as stated above to become the fulcrum that will gyrate the direction of my personality. A critical assessment of my interest and abilities leaves me with the firm conviction that among all the diverse professional listings, the health sector is one area that will provide me with the needed personal fulfillment. Within the wider scope of the medical profession the area of dental hygiene is more appealing to me than the rest, therefore my resolve to choose it as my preferred career dream.
As a passionate individual, I am moved by the desire to render services to the physically afflicted particularly to the most vulnerable and destitute. Available statistics indicate that the Canadian population is aging at an alarming rate with an overall increase in 2.3 years from 1996 to the year 2001. Clearly, from the forgoing statistical information, indications are that the services of dental hygiene specialists will increase over threefold in the not distant future; judging from the fact that the older folk are at a relatively greater risk of suffering from prolonged dental complications.
The nature of the flexibility of the job will allow me enough latitude to engage in order equally vital engagements besides the clinical activities. In addition, being an outgoing person the job of a dental specialist will provide the platform for me to actively interact with new patients and people around. In sum, it is a professional area that will enable me contribute my quota to the cause of humanity, thereby making me a fully paid up member of the human family.

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Serotonin plays an important role in determining eating behavior of animals and human beings. Most people have eating disorders because of the levels of serotonin in the body. Serotonin can be defined as a messenger carrying out communications between the brain and the body. They transmit chemical messages from one nerve cell to another through message transmitters called receivers. And it is received in the neuron by the same serotonin called receptors. This gives communication between nerve cells easy.
Serotonin controls a lot of animal and human behavior and determines the control of some characteristics of human beings. Human behaviors such as feeling asleep, hunger, vibrant, depression, perception and aggressiveness are determined by the levels of serotonin in the body. Low level of serotonin in the body will lead to a person becoming abnormally anxious, depressed and one may feel that he has no value on earth leading to a feeling of committing suicide. These low levels of serotonin in the body which leads a person to depression, feeling to commit suicide, this person will be forced by the urge of the body to take high levels of carbohydrates, starch and sweets. These types of foods increase the levels of serotonin in the body and once the levels have been increased the person will gain control and becomes emotionally well.
High levels of serotonin in the body will lead to a person becoming anxious, very aggressive and that person may be overreacting or overambitious. This person may be said to be suffering from insomnia that is being over-stimulated. The high levels of serotonin in the body will lead a person to avoiding food and creating self starvation, at the end calories in the body will reduce. Once the calories in the body have been reduced, levels of serotonin will come down and a person will gain his conscious thus gaining control.
High levels of serotonin in the body may drive a person to change eating behavior. The change in eating behavior will depend whether serotonin was high or low. In a nutshell anorexia nervosa and depression are serious diseases which are cause by different levels of serotonin in the body. Research carried out has found out that alcoholism, depression are related. Depression is caused by low levels of serotonin in the body thus leading to overdrinking.
Research has found that among the causes of obesity are genetic and hormonal on the weight of the body with such ultimate weight considered to be an excess is the result of calories’ imbalance consumed compared to the burned calories through the activity in physical aspect. The consumption of more calories is expended by means of exercise and the everyday activities that may be the possible causes of gaining weight. The body is storing calories that are needed for energy as fat. As discussed in the earlier paragraph this eating disorders are brought by levels of serotonin in the body.

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In order to remain in business and achieving increasing competitiveness it is imperative for the managers of any enterprise to become abreast with the dynamism that facilitates the changing trends in their specific industry. To do this, managers should initiate a systematic collection, recording and analysis of data and information pertaining to their competitors, customers and the general market situation (Bradley 2007). This process is termed marketing research and it provides the foundational basis of the entire marketing process of any successful enterprise. In studying the most conventional marketing trends Kotler & Armstrong (2007) lay claim to the fact that the marketing principles used today cannot guarantee optimum performance in the near future.
Discussing Marketing Research
I begin this section by referring to the comment made by Mario in the DiVito’s Italian Bakery saga. Without any doubt Mario was explicitly calling for the adoption of a comprehensive marketing research to achieve the business goals of their enterprise. For the purposes of precision, it should be noted that marketing research can be said to be either of a primary or secondary approach depending on the research tools and methodology used to carry out the research process (Bradley 2007).
Secondary marketing research involves the acquisition and use of data and information compiled from an external source. In most cases the reasons for adopting this research method is obviously because it’s relatively cheaper and above all, such information is somewhat applicable or similar to an existing product of that enterprise or a future product of the firm in question. Its disadvantages include among other things, the use of biased data, lack of research specification and most notably the difficulty in validating the research findings. Questions such as seeking to know if the measurement captures what is intended to be measured are brought to the fore.
In the case of primary marketing research, the researcher asks critical questions that will enable the enterprise to remain focused. Below is an illustration of typical questions to be asked in carrying out a marketing research using the primary method:
1. What is happening in the market? 2. Who are the competitors? 3. What is the perception of consumers of a given product on the market? 4. What needs are available and whether the needs are being met?
In a milestone study, Marder (1997) presents marketing research under two main categories of depending on what the purpose the research intends to serve. Primarily a researcher may be engaged in what he calls a “problem-solving” research of a “problem-solving” research. A main practice among marketing researchers is exploring a given problem in order to familiarize themselves with the contending issues at the preliminary stage and further providing the basis for reaching conclusive points in the decision

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Today social strata have evolved into the core basis of defining society and all that there is to it. Sociologist have consequently committed themselves to understanding social inequality as a fundamental aspect of virtually all social processes and a person’s position within the whole structure of this complex stratum. In many quarters it is credited for being the most integral part of the common behavior of the various members of society vis-a-vis their attitude and other behavioral features.
Social life in our day and age is a system that is well connected and arranged. In it there are schemes of paths taken together forming a unified whole. I am looking at the diverse actions that we take today in our day to day activities, and individual choices that define who we are today and the responsibilities that we presently hold in our societies.
Surprisingly enough, the outcome of all this is not just total confusion on the globe but we have come up with systems that are actually adding to our comfort here on earth.
A critical analysis reveals that teachers, and professors of our universities are the major part of achieving the existing social standards. They empower the world as far as education is concerned. A hypothetical illustration such as a sudden collapse of all educational institutions will make the future of our generation a bleak condition. The system functions with students, faculties and administrators, working in a complementary fashion to keep our education system functioning. In addition, there is a dependant relationship between the teacher and the student. Hence this clearly shows how dependant our societies are and emphasizes the need for proper understanding of our social ties and responsibilities within our societies.
In another scenario, consider the illustration of a flock of geese flying in tight formation. Collectively, they form the image of a giant delta-shaped bird that moves as purposively as if it were a single organism. Yet the flock has no “group mind” nor is there a “leader bird” choreographing the formation (Resnick 1994). Rather, each bird reacts to the movement of its immediate neighbors who in turn react to it. The result is the graceful dance-like movement of the flock whose hypnotic rhythm is clearly patterned yet also highly non-linear.
If we tried to model the global elegance of the flock, the task would be immensely difficult because of the extreme complexity in its movement. Yet the task turns out to be remarkably easy if instead we model the dynamics of local interaction.
Agent-based models of human social interaction are based on this same theory-building strategy. Like flocks of birds, human group processes are highly complex, nonlinear, path dependent, and self-organizing. We may be able to understand these dynamics much better as emergent properties of local interaction among adaptive agents who influence one another in response to the influence they receive.

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