Have you noticed what’s going at work? Apart from the new photocopier arriving on the second floor and the prices going up in the cafeteria. I’m talking about more a general, universal trend. Email communications. And not just the everyday messages that we send, but cards too. Corporate e cards are replacing traditional physical ones more and more. First it happened with marketing materials – newsletters and brochures. Now cards too. Well why not, saves all the hassle of sending all those business Christmas cards.
Time and financial pressures are rampant in the modern work place. We work long hours and never seem able to quite get on top of our workloads at the best of time. Then we get given extra things to sort and organise. Like those blasted business Christmas cards. Do you remember last year? Sad with Adele from reception stuffing envelope after envelope until you’d nearly gone mad. Trudging home at the end of the day nursing multiple paper cuts and cursing your boss. No wonder you don’t get excited with each opening of the Advent calendar window. It’s just a countdown to more Yuletide marketing misery.
Well, put your foot down this year. Tell your boss it’s time to join everyone else in the 21st century and send corporate e cards instead. No envelope stuffing, no wasting valuable time and absolutely no paper cards. You never know, you might enjoy helping to design them and when it comes to sending them. Well, I’m sure your poor little overworked fingers just about have enough life left in them to hit return.
E cards can be interactive and way more fun than traditional ones. Add in some Christmas themed animation or some music for those with sounds cards and speakers. By using your imagination they can become just as much of an event as anything your customers receive in the post.